Typography: Ligature - DESIGN 29
Design 29 are a small, multi-discipline graphics agency working based in the the UK, with clients predominately based in Worcestershire, Herefordshire, Warwickshire and Gloucestershire. We offer creative services for print, web and display along with photography, video and animation.
Design, Graphics, Logo, Identity, Branding, Web Design, Ecommerce, Print, Display, Signs, Point-of-sale, Packaging, Photography, Video, Corporate Video, Animation, Email Campaigns, Mailchimp, Stationery, Literature, Brochures,
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19 Nov Typography: Ligature
We put great value on typography and from time to time proffer some explanations, definitions and understanding of the rules…
Ligature
Two or more letters connected to form a single visual character. This is essentially decorative… and the embellishment that connects the two letters is known as a gadzook.
Some typefaces include ligatures within the font suitcase, whilst others naturally lead the designer into custom adaptation. Of course freehand lettering, often calligraphic, facilitates all manner of embellishment with as much flourish as desired!
Two or more letters connected to form a single visual character. This is essentially decorative… and the embellishment that connects the two letters is known as a gadzook.